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The Mayor attends the opening of the Week of Design and Innovation (20/11/2013)

In parallel, has organized an exhibition which shows the winning designs of the latest edition of the International Contest of CETEM furniture design

The furniture sector exports have increased by 12 percent over the previous year

The Mayor of Yecla, Mark Ortuño, accompanied by Councilman Industry, José Antonio Hernández, attended this morning in Murcia to the opening of the 'Design and Innovation Week 2013', which stressed "the commitment to innovation and design by firms Yecla furniture "and recalled the support of the City, from its inception, the furniture design competition promoted CETEM.

In parallel to the conference has organized an exhibition which shows the winning designs of the latest edition of the International Contest of CETEM furniture design.

Specifically, real prototypes exhibit the winning products in the last call for this event, as well as scale prototypes of the winners in previous editions.

In the opening ceremony, the Minister of Industry, Enterprise and Innovation, José Ballesta, announced that his department will launch a new initiative to promote design among SMEs Murcia,

In the region, the furniture industry is one of the most committed to the design, look, in the words of Crossbow, "your chances of projecting power in international markets."

In this regard, the data indicate that this year exports furniture sales abroad increased by 12 percent over the previous year.

Furthermore, the advisor said, "export figures of 2013, with over 31 million in sales during the first eight months of the year, represent the best figure of the last ten years."

Experts and companies committed to the design will present approaches to improve the efficiency of business innovation during the "Week of design and innovation ', which have organized various meetings and conferences.

Thus, in today's session are to discuss issues such as' Design in the company: Keys to companies that want to compete 'and' design as a business strategy.

Innovation, sustainability and profitability '.

Meanwhile, during the closing day of the November 27 will speak on 'The identity of the winning companies.

Communication and corporate social responsibility 'and' corporate image on the Internet: brand image, reputation and user experience '.

This quote from the design and innovation is organized by the Ministry of Industry, Enterprise and Innovation, through the Institute of Development, and it collaborates Professional Association Advertising Communication Design and the Region of Murcia.

Source: Ayuntamiento de Yecla

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