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The Community has in 'Habitat Valencia' the image of the Furniture Fair of Yecla, which reflects the improvement based on innovation (30/09/2010)

The Minister of Universities and Research Company, Salvador Marin, and the mayor of Yecla, Juan Miguel Benedito, presented today at the 'Habitat Valencia' the new corporate image for the 50 anniversary of the International Furniture Fair of Yecla, which will take place from 8 to March 12, 2011, which combines simplicity of design and modernity with tradition and craftsmanship of the wooden furniture fair oldest in Spain.

These concepts are reflected in the new slogan yeclana sample, which is' Spirit of Accomplishment ', and the leitmotif of all actions that fall under the concept' innovation Craftsmen. "

Marin said that "seize the window provided to us by international furniture fair in Valencia to promote and attract exhibitors to the International Furniture Fair of Yecla, the country's oldest and each year continues to grow in quality thanks to the work of regional sector through the regional cluster of wood and furniture, and support from the regional government with the Industrial Plan as a tool to improve competitiveness. "

Also, the director and the mayor visited the pavilion of the Region, involving 24 companies from Murcia international showing the latest trends in furnishings.

The pavilion has 2,020 meters square and a special joint design that blends innovation with functionality for companies to meet customer and industry professionals.

The presence of these companies, coordinated by the Department through the Institute of Development (Info) and under the Trade Promotion Plan, seeks to expand and open new markets for regional businesses in the furniture industry, upholstery and mattress, to consolidate its presence both in the national and international.

The counselor reiterated during the visit regional government support to the sector, noting "the effort made by companies to consolidate the markets in which we are working, making and influencing innovation processes in areas such as quality and design that provide high value to their products. "

One reflection of this coordinated work is reflected in the sector's exports in the first half of the year, which increased by 13.5 percent, eight points higher than the national average (5.7 percent) and have of course revenues of EUR 30,747,000.

Along with the Minister and the Mayor of Yecla, were the director of Info, Juan José Beltrán, and the heads of institutions in the furniture sector, as the Association of Furniture and Wood of the Region of Murcia (Arema) and the Fair of Yecla.

Habitat Valencia

Murcia companies participating from Tuesday through Sunday at the regional flag of 'Habitat Valencia' are Yecla Finger's Furniture, Furniture LCM Group, Iniesta, Mattresses Rama, Milan Furniture Novadec, Due Decor, ducked Design (International Kroma) , Gomarco mattress, Setti Design, Upholstery Muñoz Robles, Condor Furniture, Comfort Dina, Toscano Mobil, Furniture Panama Disemobel, Upholstery Arrange Yecla, Suinta, Yecla Mobel Draperies, Francisco Mira Design Upholstery Pedro Ortiz, Serrano Comfort, Walnut Furniture Yecla Furniture & Decor LM.

The fair 'Habitat Valencia' has a variety of national and international furniture, decoration, home textiles, lighting, plant equipment and kitchen leading through the workshops I + D + i.

Source: CARM

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